There are over 1 Trillion

Web Pages on the World Wide Web

That's a very big haystack.

Taking steps to make sure your website appears higher than your competitors in the search listings of engines such as Google, Yahoo and Microsoft Bing is a process called Search Engine Optimisation (SEO). It's something that's vitally important and it's also something that we're rather good at. By developing a search engine strategy and then implementing it across the three lines of design, development and deployment, the natural ranking of a website in the search engine listings can be manipulated.

increase traffic

SEO can increase the number of visitors to your website

7 years experience

We've been working with search engines for a long time.

cost effective marketing

Effective SEO will give you direct return on your investment.

what our clients say

What service. Thank you so much for your prompt attention!

C. Braddon

Chantry House Gallery

articles & news

01/03/11

Orchestrand Chosen as SEO for Cyclops Software Yorkshire SEO (search engine optimisation) firm Orchestrand Ltd has been chosen by Cyclops Software (server monitoring) to SEO their new website. read more

01/02/11

New Website for Psychologist Dr Steven Kemp Launches Dr Steven Kemp, a Consultant Clinical Neuropsychologist and Chartered Clinical Psychologist based in Leeds and also operating in London, approached Orchestrand to design a new website for his consultancy practice. read more

professional seo seo myths

Search Engine Optimisation is by no means a walk-in-the-park, and is getting increasingly competitive. Doing it incorrectly will at best mean that you get no discernable results from hours of time spent and at worst could result in your site being killed off completely in the search engine listings.

Search Engine Optimisation encompasses a number of considerations, including site structure, content and backlinks. It's also a continual process as new and existing competitors vie for limited top positions in the rankings.
Here's a selection of seo myths; some of these don't hurt to have, but by no means make a huge amount of difference;

Google Sitemaps
They do no harm, but aren't essential.

Meta Descriptions and Meta Keywords
Useful for the short summary that get's displayed in Google, but doesn't help your rankings at all.

Submitting URLs to Search Engines
Perhaps once this did help, but it doesn't anymore.

All backlinks are good links
Having links to your site can be useful, but it can also be counter productive. There are such a things as good links and bad links.